I've been reading news stories lately about Apple and the stance they are taking about customer data versus the competition and thinking Apple really is missing a great opportunity.
For those not familiar with this topic, it's all over the news. Apple does not put a back door in their software to allow federal agencies access to the data on the products. Apparently, blackberry, google, microsoft, and others voluntarily do.
And the government is not happy with Apple. In NY they are voting on a bill that bans the sale of any tech product that does not have a backdoor that will allow the government to access the data. What would be really funny is if they pass the law and Apple should immediately shut down all the Apple stores in NY, build new ones in CT, NJ, PA - just over the border of NY, and say sorry NY, don't blame us.
Even more impact if they have to disable all the iPhones in NYC and read a statement don't blame us, this is your government in action and provide phone numbers of all the members of the NY government who voted for the bill on the front of the device.
But more importantly, what a great idea for a commercial. Bring back the Mac versus PC commercials except this time be iPhone versus Android, for example.
While the two are comparing features, the Android person keeps being interrupted by some guy in a suit with sun glasses, saying "oh sure" and the guy plugs into the phone for a few seconds, unplugs the walks away. Have it happen 4 or 5 times and finally Apple guy says "who are those guys?" And Android man says "oh, that is the government, we give them complete access to our customer data any time they want. Don't you?"
And Apple guy says, "no, we believe our customer data is our customer data so we encrypt it and don't allow government or corporations to access the information without customer consent."
Then have the Android man look at Apple man and say something like "what are you, some commie?" and walk away and Apple Man say "no, we are constitutionalists".
Wouldn't that make a great commercial for Apple?
Unfortunately, what is going to happen soon is there will be some coordinated terrorist attack in this country and then the story will be released that the reason the government was unable to uncover this terrorist attack before it happened is because the terrorists were using Apple products and Apple is evil because it prevents the government from accessing data on it's devices so all those dead people are Apple fault.
Watching and waiting.